| Pandia Post No. 34 |
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Here are some recent articles from Pandia. We have selected the articles we feel are essential for anyone trying to keep track of the search engine scene. Go to www.pandia.com/sew/ for even more news and search engine analysis. Google privacy issuesGoogle will anonymize its search server logs after 18 months, rather than the previously established period of 18 to 24 months. Some human rights experts are still not satisfied. Sputtr gives you one single interface to a large number of search enginesSputtr gives you easy access to a large number of search tools via one search field on one single page. Ask.com’s new look makes a big differenceAsk has given its site a new look and feel, and proves that Google is not the only innovative company on the search engine block. The design is elegant, functional and easy to read. Special Pandia discounts for upcoming search engine marketing eventsTwo search engine marketing conference organizers offer Pandia’s readers big discounts. This is a great chance to get to know search engine marketing experts and fellow webmasters and editors. On Mahalo and the role of human-powered directories in Internet searchingMahalo is a human-powered search engine backed by Jason Calacanis. Among Calacanis’ endeavors you find Weblogs Inc., which was sold to AOL in 2005 for 25 million US dollars. We discuss Mahalo and the role of human edited search directories in general. Google buys web feed analytics service FeedBurnerGoogle sees a future in web feed metrics and RSS feed advertising and buys the increasingly popular FeedBurner. Yes, Pandia is using FeedBurner. Google recognizes facesGoogle Image Search is now able to identify faces in pictures. This means that you can sort out images that do not contain people in image search results. Many ways to search your Gmail mailboxesGmail’s slogan goes “Search, don’t sort”. This is an obvious choice for a company best known for their search engine. And with virtually unlimited storing space for each Gmail account, chances are you will need some powerful search strategies. Here are a whole list of them. The best search engine marketing magazinesThere is still hope for magazines printed on old fashioned paper, even in the search engine world. On US magazines covering the search engine marketing scene. Daron Babin on online radio, podcasting and search engine marketingOnline radio expert Daron Babin talks about Webmasterradio.fm, Internet radio, podcasting, podcast search engine marketing and two new search engines for audio and video podcasts. There is even an audio file, so that you can listen to the conversation between Pandia and Daron. Google’s Hot or Not TrendsGoogle had added a new daily list of “hot” search queries. It’s all great fun, of course, but it can also be used in search engine marketing. You can catch an upcoming trend this way, and if you are quick you may put up a relevant article to catch some of the search engine traffic. How to survive Google Universal Search ranking wiseGoogle has changed the way it presents search engine results. Google Universal Search means that news, blog, video, image and local search results will be included in regular search results and therefore become more important. What is a webmaster to do? SEO expert Kalena Jordan on search engine ranking successUniversal Search will change the way people search as a whole, therefore impacting the existing business models of SEO and SEM firms, SEO expert Kalena Jordan says in this Pandia interview. Learn what’s important and what’s not in search engine marketing. New innovative people search engine: PiplPipl is a new high quality search engine for finding people online. We like it! Top 5 personalized start pagesPersonalized start pages are online services that help you build a home away from home online. Typically, you can add web feeds and bookmarks, get notified of new email, see calendar entries, photos from Flickr, news headlines or your favorite cartoon of the day. Click here to find the five best personalized portals! SEM expert Jill Whalen on organic search engine optimization, Google and moreSearch Engine Marketing Expert Jill Whalen talks to Pandia about the search engine industry, how to succeed search engine marketing wise and on why she does not trust Google. Yahoo! asks webmasters to identify relevant webpage contentYahoo introduces the class=robots-nocontent attribute. This may make it easier for Yahoo! to identify original web page content. Andrew Goodman on the future of Google and the search engine industryAndrew Goodman of Traffick on the future of search and search engine marketing: “The worst thing Google can do is to lose sight of consumer and partner concerns about their privacy and autonomy. It’s quite the case that a backlash can spread and once that tips, people could develop a real aversion to Google and abandon its products and services en masse.” Google and Microsoft are testing phone search servicesWhat if you could search the Web using your voice and your phone? In the US you can, sort of. Search engine Exalead presents several new advanced featuresThe European search engine Exalead presents Wikipedia search, blog and forum search and an improved image finder. And no, there is nothing to stop Americans from using it! Google’s new Web HistoryGoogle adds some very clever new features, including a personalized Web History. It will give you better search results adapted to your taste and interests. But what about your privacy? Google gives us desktop search for the MacGoogle has presented a Mac OS version of its desktop search software, helping Mac users find files and emails on their own computer. But how does it compare with Apple’s own Spotlight program? Topix focuses on local news searchThe news aggregator and news search service Topix.com, previously known as Topix.net, has changed into a Web 2.0 local news site. Google to launch 3D interactive Internet visorGoogle representatives report that the company Google is preparing a new revolutionary product called Google Goggles, an interactive visor that may present Internet content in three dimensions. All right, this was published on April Fools' day, but still, it can become truth one day! The role of insite linking in search engine marketingOn using insite links (links from one page on a site to another on the same site) in search engine marketing efforts. New online search engine marketing communityHere is a new addition to the social web targeting the search engine and affiliate marketing communities: BUMPzee. Ask takes local search to a new levelAsk.com turns drawing on maps into a local search tool. Pandia’s improved toolbox for search engine researchThe Web keeps growing and the search engine industry is changing rapidly. Researchers, investors, journalists and search engine marketing professionals are struggling to keep on top. Pandia Search Engine Detective is a one-stop-shop for search and it just got better. |
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