Here is your search engine update from Pandia. Go to www.pandia.com/searchworld for the online version of this news service.
Top 5 online RSS readers
Like many news junkies I read a lot of blog posts every day. But I only occasionally visit a blog’s web site. Most of the time I read the most recent posts in their RSS stream. I catch up on news this way with my laptop in my sofa in the evening, when I have a minute at work or in hotel rooms or air port lounges when I travel. I need a reliable and powerful online Web feed reader. Below are my five favorites.
What do I look for in an online RSS or Atom Web feed reader? What are the criteria I have used, sifting through all of the great alternatives available?
- I am a busy girl, so I want a service that does not require a lot of muddling around to figure out.
- For a reader to be considered, it needs to have reliable import and export capabilities — I want to bring my subscriptions with me if I find a better service.
- It has to be easy to sort and browse the feeds and items.
These basic features are what I had my mind set on when I went looking for a new RSS reader. If a service offers other, more advanced features, I don’t mind — as long as they do not detract from the general usability of the service.
I have not considered start pages like Netvibes or My Yahoo. Often, their RSS capabilities are not powerful enough. And I am looking for an RSS reader for doing online research and I am steering clear of optional horoscopes, cartoons or celebrity news.
Using honey pots and sleepers to get higher search engine rankings
A successful search engine marketing strategy requires that you make use of a wide variety of web pages. Welcome to the world of sleepers, rockets and honey pots!
Read any search engine marketing blog today and you will find articles on how to make link bait, that is blog headlines and posts that lures diggers to vote for you and other bloggers to link to you.
There is nothing wrong in this: An article called “5 ways to make love in zero gravity” is bound to generate a few links and visitors. Some of them may even sign up for your newsletter or subscribe to your Web feed.
From the Pandia archive
Some of the articles Pandia has published since our last issue of the Pandia Post:
5 things you have to search for before you die
We search for air fare tickets, celebrity gossip, the latest news, sports results and recipes. But what should we really spend our time searching for? We take a look at how the search engines tackle the major questions in life.
The search engine scene in 2015
What will the search engine landscape look like in 2015? Pandia’s foresight exercise has the answer.
Search 2015: When media equals the Internet
In part two of our foresight exercise we look at the role of new media in 2015. In a few years time web search expanded into these new media territories.
Yahoo! does digg
Yahoo’s new Suggestion Boards met with digg user protests.
Click here to read more.Microsoft copies Digg with new MSN Reporter
Microsoft tests a digg killer in Norway, the Netherlands and Belgium. Pandia takes a look at the Norwegian version.
Google’s Gmail open to nearly all users
Gmail is opened up to nearly everyone, which means that Google trusts its capability to handle enormous amounts of data.
Yahoo! helps you combine and present Web feeds in a new way
Yahoo! presents Pipes Pipes, a hosted service that lets you remix feeds and create new data mashups in a visual programming environment.
Google adds better link information for webmasters
Google now gives webmasters more data about what sites are linking to them. The amount of spam these links reveal is amazing.
Google may identify search engine spammers using historical data
Google is like an elephant, it has long memory. Old black hat search engine marketing sins may come back and haunt you.
Stephen Mahaney of Planet Ocean’s Search Engine News newsletter (subscription required) makes some interesting points in the article: “Ten Years of Search Engine News and The Search Revolution!”
The sophistication level of search technology […]
Pandia Search Central presents new home page
Pandia presents a lean, mean and uncluttered home page.
From time to time any website owner will have to take a new look at her or his website design.
Several of our Adwords advertisers have asked us specifically for more space on the home page, and given that it is our advertisers and sponsors that […]
Google Video becomes generic video search engine
Google Video will become a generic search engine for finding video content online.
When affiliate marketing meets search engine optimization
Many sites relies on affiliate marketing to pay their bills. Pandia discusses search engine optimization with Play65, a company running a backgammon affiliate program.
“Affiliate marketing is a method of promoting web businesses in which an affiliate is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.” So says the Wikipedia.
Indeed it is. […]
B2B Firms Get Niche Targeting With Vertical Search Engines
Instead of fighting the Google and Yahoo wars, B2B firms should find better results by searching for and submitting sites to Vertical Search Engines and Directories.
By Pandia Guest Writer Jason Prescott
Business and professional users searching for work-related information on the web are having a hard time finding needed data through general search engines like Google […]
Centiare, a new kind of wiki
Centiare is a directory which is shaped like a wiki but doesn’t quite behave like one. It is powered by MediaWiki, the same collaboration and editing software that is used by Wikipedia and a host of other wikis. Yet Centiare chooses not to utilize some of the collaboration possibilities: When you have set up a directory page, only you can edit it.
Wikipedia links loose their effect on ranking?
All outbound links from the English language Wikipedia Site include now the nofollow attribute, meaning that these links should no longer count in the Google’s search engine result algorithm.
Wikiseek, search engine for searching the Wikipedia
The Wikiseek search engine gives you better Wikipedia search results, but it is doubtful if it functions equally well as a general purpose search engine.
Are there search engines for image, sound or movie content?
Lars Iselid of Internetbrus takes a look at search engines for finding pictures and for searching the content of sound and video files.
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In depth search engine coverage
Pandia will bring you the latest search engine news updates several times a week.
However, if you want to get an in depth perspective on search tools and search engine marketing, you may also subscribe to Planet Ocean's monthly Search Engine News newsletter.
The Planet Ocean newsletter is part of a package that includes a regularly updated ebook on optimization and the search engine scene.
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